Comments on: How can product management weather the recession? http://ask.goodproductmanager.com/2009/02/22/how-can-product-management-weather-the-recession/ Your product management questions answered Tue, 13 Dec 2011 18:48:32 +0000 hourly 1 By: Raj http://ask.goodproductmanager.com/2009/02/22/how-can-product-management-weather-the-recession/comment-page-1/#comment-1952 Raj Sun, 26 Apr 2009 20:48:58 +0000 http://ask.goodproductmanager.com/?p=107#comment-1952 I agree 100% with Brian's statement: "The biggest strategic value that a product manager can add during tough times is to help the company decide where to focus limited resources." If a product manager can position himself/herself as an *Expert* in bringing valuable insights to the company for prioritization (of market opps, products, features, etc) and building roadmaps based on such prioritization - then I believe the PM can not only "weather" the recession, but can actually become "more valuable" during the recession. - Raj <a href="http://www.accompa.com" rel="nofollow">Accompa - Affordable Product Management Tool for Managing Requirements</a> I agree 100% with Brian’s statement:
“The biggest strategic value that a product manager can add during tough times is to help the company decide where to focus limited resources.”

If a product manager can position himself/herself as an *Expert* in bringing valuable insights to the company for prioritization (of market opps, products, features, etc) and building roadmaps based on such prioritization – then I believe the PM can not only “weather” the recession, but can actually become “more valuable” during the recession.

- Raj
Accompa – Affordable Product Management Tool for Managing Requirements

]]> By: David Locke http://ask.goodproductmanager.com/2009/02/22/how-can-product-management-weather-the-recession/comment-page-1/#comment-772 David Locke Mon, 02 Mar 2009 07:53:45 +0000 http://ask.goodproductmanager.com/?p=107#comment-772 The business cycle implies that we are always facing recession. ALWAYS. Build the strategies for dealing with the recession into your product plan. How is the product plan impacted by * Task sublimation * Moving to SaaS * Mass customization * Launching a new technology * Value-based marketing * Demand-side services * The need for additional revenue streams Start building these in back in the beginning of your product roadmap. Start getting corporate to see the need to do so. The business cycle implies that we are always facing recession. ALWAYS. Build the strategies for dealing with the recession into your product plan.

How is the product plan impacted by
* Task sublimation
* Moving to SaaS
* Mass customization
* Launching a new technology
* Value-based marketing
* Demand-side services
* The need for additional revenue streams

Start building these in back in the beginning of your product roadmap. Start getting corporate to see the need to do so.

]]> By: Dr. Jim Anderson http://ask.goodproductmanager.com/2009/02/22/how-can-product-management-weather-the-recession/comment-page-1/#comment-724 Dr. Jim Anderson Mon, 23 Feb 2009 20:46:25 +0000 http://ask.goodproductmanager.com/?p=107#comment-724 Two ways to look at the current economic climate: it's either the worst of times or the best of times. If you put your head down and try to make no waves then MAYBE you'll be able to keep your job. Or your product will just wander on and lose market share, be determined to not be valuable to the company, and then get canceled. Or you can realize that now is the best time to get your product into accounts that seemed to be closed to you in the past. Yes, you might still lose your job due to events outside of your control, but wow - what a great story you'll have for your next employer. - Dr. Jim Anderson <a href="http://www.TheAccidentalPM.com/" title="The Accidental Product Manager Blog" rel="nofollow">The Accidental PM Blog</a> "Home Of The Billion Dollar Product Manager" Two ways to look at the current economic climate: it’s either the worst of times or the best of times.

If you put your head down and try to make no waves then MAYBE you’ll be able to keep your job. Or your product will just wander on and lose market share, be determined to not be valuable to the company, and then get canceled.

Or you can realize that now is the best time to get your product into accounts that seemed to be closed to you in the past. Yes, you might still lose your job due to events outside of your control, but wow – what a great story you’ll have for your next employer.

- Dr. Jim Anderson
The Accidental PM Blog
“Home Of The Billion Dollar Product Manager”

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